Nail your next big thing with these ten launch content ideas. Bought to you by a real-life, profesh copywriter. You’ve had an idea for something snazzy you want to add to your business’s services or products. You’re keen as mustard to share with your customers and create some serious moola. You’ve set a date and […]

Brand’s are standing up and nailing their content in our interesting times. Oh my goodness what a year we’ve had. Suddenly phrases like “social distancing”,  “mask-wearing”, “get-the-eff-away-from-me” and “this cough is not COVID” are all on the tip of our tongues! For brands, it’s been the most flexible, authentic and fluid which have risen to […]

When it comes to marketing, CONTENT is King, Queen and Stable Boy! The strength of your content marketing and its ability to connect your ideal customers with your business is fast becoming the key indicator of business success. But why is content marketing so powerful and can it really make THAT big of a difference […]

The goal is to create content that connects your customers with your brand. Strategic content will help your customers connect with, align themselves, trust and like your brand. Ultimately becoming paying customers and loyal advocates. You achieve this through conversation! Every piece of content you post or publish is part of a larger conversation you’re […]

Any business that relies on customers searching, finding and choosing them (ie. most businesses) really needs a content plan. Like, right now.  We would go so far as to say that a traditional “marketing plan” may be redundant and a “content plan” is where it’s at.  We are content whores. There, we said it. We […]